When your customers are searching for your product online it’s essential for your website to appear on the first page of the search, preferably somewhere near the top. If that’s not the case your company might as well not exist. Few customers are willing to delve into the nether region that is the second page of Google results. The only way to keep your business on top is through Search Engine Optimization (SEO). Proper Magento SEO is the absolute surefire way to increase traffic and customer conversion for your store.
Search Engine Optimization (SEO) is a way for companies to stay on top (figuratively and literally) of Google’s search results. Google uses crawling tools called “spiders” that scour the web 24/7 looking for content and ranking it based on relevance in order to return the most optimum search results. As an etailer you want your company to be at the top of that list for every type of product that you deal in.
Since every business is unique with a diverse product base picking the right target search terms you want to dominate is essential. Not only are you competing with similar businesses but the entire internet so in order to get into the top search results your SEO strategy needs to be consistent and refined. Fortunately Hara Partners has developed and extensive Magento SEO package for our customers.
We use the latest Google Analytics tools to determine the optimal strategy tailored specifically to your business. Once we hammer out that strategy we implement it using Webmaster integration tools, site configuration, and the Magento Google Merchant feed. By choosing Hara Partners as your primary Magento SEO provider your business will be ahead of the game and you should see an instant increase in customer conversions. To find out more about our Magento SEO tools visit harapartners.com