Features That Are Necessary For Modern E-Commerce WebSites
Every website has its own style and trend to present their information whether it is shown in the form of animations, advanced filtering or dynamic product search. Every website has unique way to present it. But there are some features which are essential for any website, regardless of their type. Here are some features:
Simple and Easy to Understand websites:
According to a study, 76% of the users say that the most important key for any website is in its simplicity. The simpler it is the more users it will attract.
Websites having Good Quality Photos and Videos:
Customers want to be sure of the product before they buy it and for that, they require as many photos or videos related to the product they can get.
Websites having More Access to Mobile Users:
Every website should have a mobile version as 1 out of 3 purchases are done through phone so it is necessary to have this feature if you want to increase your sales.
Websites having Reviews:
The most important key point which will encourage the new customers to buy the product are the reviews from its previous users.
Websites having Special Offers:
Offering special offers to the customers will encourage the customers to buy more as they will believe that they are saving some money.
- Wish List:
Giving a place to the customers where they can save a product and can find them whenever they are able to buy is everything for the customers.
- Find in Store:
Knowing the name of the store where you can instantly find the product is the best feeling rather than waiting for it to be delivered.
- Related Items:
It usually encourages the customers to buy the relevant items as well.
FAQs always help the customers to clear out any doubt they have regarding the product.
There are some other features as well which are necessary for example Social Proof, Security Features, Advance Payments, Shipping Information and return policies.