At Hara Partners, we’ve been specializing in Magento for a very long time, but sometimes other e-commerce websites will ask us why Magento is the best choice for their e-commerce platform.
The simple answer is that no other e-commerce system except Magento will offer you with the same depth of rich features and powerful inbuilt functionalities.
Why Magento for Open Source
Magento is an open source platform, which means that it can be downloaded for free. Developers can modify the source code and add features and functionality by creating or installing add-ons and plug-ins as per your business requirement.
Thousands of developers from around the globe are simultaneously working to make it bigger, better and even more customizable than it already is. This not only results in a cost-efficient solution, it also provides a higher grade of quality for the product, since thousands of pairs of eyes are much more likely to catch bugs and find solutions than one pair of eyes.
Easier Site Management
Magento has the feature of handling multiple stores. You can even operate stores on multiple websites; Magento helps you to manage them from one admin panel. All the sales and customers can be managed from a single database. This saves a lot of time of placing orders and managing sales. It also has other features such as multi-language, multi-currency support, international support, product browsing, shipping, order management etc.
Magento can be molded into whatever you want it to be. You have a small business or large enterprise; it can adapt your small business requirement or your complicated and sophisticated requirements. Magento is highly scalable and flexible that can be customized to serve any business model. Store Owners can expand the platform up to their anticipation provided that they work with a Magento expert team.
Search Engine Optimization
If your website does not get traffic visits through search engines then you are not going to achieve a return on your investment. Search engines love Magento because it creates very clean URLs, tags and descriptions with keywords. This directly helps in sales and revenue generation. It also has powerful tools such as Up-Sells and Cross-Sells that encourage the users to order for more products.