The Hara Partners Flavor Picker has found another home! Our design team created this incredibly easy to use tool to help bakeries improve their online shopping experience and emulate the friendly vibe that customers experience when visiting a bakery in real life. MacaronCafe, a Macaroon bake shop in Midtown Manhattan, is the latest beneficiary of this novel technology. The shop has been a fixture for several years and recently unveiled a new redesigned website to sell their historic pastries.
Macaroons have been around for over 500 years and the basic recipe hasn’t changed in nearly as long. Traditionally considered to have been invented in a monastery in Italy during the 9th century macaroons were adopted by the French following the French Revolution when two Italian nuns came to seek asylum and paid their rent by baking and selling macaroons. The pastry was an instant hit and since then variations of the macaroon have spread all over the world.
At Hara Partners we aren’t out to re-invent the macaroon but we would like to make it easier for you to enjoy them. Using our popular Flavor Picker that we recently installed on MacaronCafe.com, you can find flavors that match your mood, your personality, or your cravings.
Our talented and perpetually hungry team of coders have been cooking up this innovative feature for several weeks and they sauteed the Flavor Picker to perfection. Initially developed for Crumbs.com, the Flavor Picker provides customers with a virtual basket into which they can drag their choice of treats right off the site. If they change their mind at any point in the selection process a simple click will take the unwanted confection out of the basket leaving an empty space for a new one.
If you want us to help add some flavor to your site visit: harapartners.com!