Thinking about getting started with E-commerce for your business? E-Commerce has been growing and growing for many years now, and there is no reason to believe it will slow down any time soon. Businesses who take advantage of the e-commerce boom are the ones who make it to the top and stay there. Whether your business is strictly online based or you have a storefront shop, getting started with e-commerce will help drive expand your reach and profits.
Primarily, you need two things to getting started with e-commerce. The first is a user friendly website and the second is good SEO (Search Engine Optimization). SEO allows you to be found through search engines when consumers are not looking for your business specifically. You control your own SEO settings with things like keywords and the names you give pictures on your website. When consumers do find your website, they need to be able to navigate it easily and find what they are looking for quickly. If your site is not well set up, users are likely to hit the “back” button out of frustration.
While you are improving the functionality of your website, make sure it is mobile friendly. If you think people are not going to view it on their phones and tablets, you better think again. Blogs such as this Hara Partners Blog are also a great way to drive traffic.
Let us know if you’re thinking about getting started with e-commerce.