E-commerce Solutions: Big Data Guide [Infographic]
With the advent and massive influx of smart phones, tablets and PDAs the supply of available information regarding e-commerce has grown exponentially into what is referred to as Big Data. And if knowledge is power than there is A LOT of power just waiting for e-tailers to snap it up. The e-commerce solutions folks over at Monetate put this handy infographic together to help make some sense of Big Data; here’s what you need to know about it:
• Big Data is REALLY big: by 2016 expect a whopping 61% of all traffic to come from “non-traditional” sources
• The top Big Data challenge facing retailers right now is handling information overload
• Follow the 5 step guide to develop your own Big Data Game Plan for your e-commerce solutions
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