Every day advancement changes rapidly, and the extra present system is moving toward the betterment. It’s hard to maintain the IT ace undertaking with the modern day invigorated toward improvement sector. Clients are satisfied with the modern improvement or intention to use generally.
What does 2018 hold for retail marketers? Here are some of the retail marketings that senior executives from some of the top marketing technology firms foresee to happen this year:
An Episerver survey showed that out of 4,000 people 3,480 people (which make it a total of 87% of the people) are willing to give up their personal information just to receive a good and reliable online experience. They also found out that people are more into technological equipment such as drones and smart mirrors and 90% of them would order them again.
Change your identity…..ugh, what the matter?
The previous year, the European Commission said that Google was gaining unfair advantages as compared to the other price comparison sites and requested to give some chance to competitors by bringing them to the equal terms as Google. But as it turned out this caused a very few changes of 0.04% in the product listing ads (PLA) in the UK. Overall there was a difference of only 6.1% of shopping and PLA was included from the competing sites, making the overall rate of rival ads still very low.
With the popularity of Siri and Alexa among today’s generation, online merchants should be astute enough to realize the importance of optimizing their websites for voice search. More and more people are now using voice commands to search the Internet, thus a website optimized for voice recognition stands a better chance of being found online by a prospective client.
Gas and electricity stand as one of the principal sources of energy in our everyday life. A life without these two components is very hard to imagine. The keyword Electricity is a high paying one, as it sometimes can receive over a billion monthly searches! This includes keywords such as:
This is why buying electricity and gas has become so easy online. The need for such utilities has given rise to online electricity tokens being sold. E-commerce companies have used the popularity of e-commerce in order to sell utilities to the public. Now individuals can use various payment methods to pay for electricity or gas online. It’s most likely that local convenience stores would not take bitcoins or WebMoney for electricity and gas. However, using e-commerce for buying electricity and gas will be an easy task.
It’s obvious that the modern digital era has made it easy for individuals to buy electricity and gas online. However buying electricity from official local government websites is difficult if you are using payment methods such as PayPal, Payoneer, or perfect money. Third party sellers have got the added advantage that they sell using a variety of payment methods even popular cryptocurrencies. This makes electricity and other utilities major e-commerce purchases.
It is obvious that e-commerce gift cards have become popular in purchasing stuff online. You can now even exchange them for money. E-commerce gift cards have become more popular than other currencies. This is due in part to the popularity of e-commerce. An Amazon gift card is a better store of value than a currency offered by the Burmese central bank.
E-commerce has a much modern history. It is however not possible to talk about e-commerce without stating the history of e-commerce. E-commerce is a method of making purchases on the internet. Making purchases on the internet began with the advent of the internet as we know it. The internet drastically changed the world as much as the modern computer did. The internet as we know it was invented in the second half of the 20th century. However, at this time, it wasn’t yet popular enough. The internet gained popularity around in the late 20th century. This is the period where we can talk about the dot-com bubble.
#e-commerce history
In the modern era fulfilling e-commerce, orders has become easy. A lot of younger entrepreneurs have been innovating methods to fulfill orders that are made by customers online this is due to the fact that the practice of fulfilling orders has evolved and is still evolving. Popular companies such as delivery companies such as DHL, USPS, and FedEx have incorporated e-commerce deliver methods in-order to the cutter for such customers. Two decades ago it was thought to be impossible to receive a package in less than 24 hours. Now people are imagining receiving their packages in less than an hour. This is due to the effective fulfillment process that is now being used by e-commerce companies. The entire process has been sped up by technological instruments such as robots and electronic barcode.
Delivery and postage companies are now central in e-commerce fulfilments as they perform the packaging and delivery of those goods. The best part about these companies is that they charge low prices and deliver packages in a timely manner with tracking. Imagine that someone in Bangkok can now receive his/her product from the USA in less than 48 hours This is because postage and delivery companies such as FedEx, DHL, and USPS have made the fulfillment process quicker and more simple.
Although drones started in the military sector they have become central to civilian life as well. Civilians use drones for photo shoots, videos, or surveillance for scientific research. Drones are going to be central in e-commerce fulfilments over the next couple of years. Already large companies such as Amazon and Walmart are already experimenting with drone fulfilments.
Online investment newsletter Citron Research says that the stock price and merchant base of Shopify will likely be affected by the Facebook profile harvesting scam. Citron has been one of the most vocal critics of Shopify and it remains to be seen how this latest comment will affect the e-commerce platform’s stock especially following the Facebook scandal.
Shopify is one of the more popular e-commerce solutions for budding entrepreneurs. It can be seamlessly integrated into Facebook pages. Customers can browse items from these pages prior to check out through Shopify.
According to Citron, Facebook has to scale back on personal information it shares with the Canada-based e-commerce platform. It also says that Shopify will find it harder to get new online sellers on Facebook. The investment authority also noted that shares of Shopify would likely trade down 29% lower in the weeks to come.
Shopify’s stock did slide by 4% in March although it pales in comparison to the 14% decline that Facebook stock experienced. Experts say that Citron’s comments hold some water as majority of the Shopify merchants are budding entrepreneurs who are the usual target of aggressive and conceivably bogus affiliate marketers.
Shopify has also been hit for being a haven for novice merchants, although the e-commerce platform still raked in an impressive $9.1 billion in gross merchandise during the last quarter of 2017.
However, that volume may be affected with Facebook’s latest crackdown on data mining and advertisers. There is also the possibility that Shopify will be affected by the #deletefacebook campaign. The ecommerce platform, after all, generates much of its revenue from merchant subscriptions and merchant solutions.
Last year, Shopify responded to Citron’s comments. The latter also fired back but the stock performance of Shopify in the last five months indicates which firm won that round. Now it remains to be seen how Shopify will perform this year, although it needs some help from Mark Zuckerberg’s creation in order to bounce back.