SEO for e-Commerce Meta Description and Title Tag Writing Service

Meta Description Writing Services

What Are Meta Descriptions

Meta Descriptions are short summaries up to 160 characters long about a page. Thse summaries show up most prominently underneath search results in search engines.

You can think of Meta Descriptions as a user’s first impression of your website. For ecommerce businesses, they are especially important because they serve as a truncated sales pitch. These little advertisements, if written correctly, could be the deciding factor on whether or not a customer clicks on your page. Likewise, if it is neglected, it could also be the deciding factor why a customer may choose to go elsewhere.

Meta Descriptions and Title Tags

Why are Meta Descriptions Neglected?

In 2009, Google announced that Meta descriptions would no longer be taken into account when it comes to their search algorithm. This means that it would not affect a website’s ranking so many businesses decided that they were no longer useful. However, this is where most people underestimate the importance of still having Meta Descriptions. While Meta descriptions may not be much use to the computers, it is still of great use to humans. Think about it, would you be more likely to click on an engaging interesting and unique website or one that is rather generic.

Another reason is that, a good Meta Description can take 10-20 minutes. Now, multiply that by all the possible pages that your websites links to. Realistically, most people just don’t have the time to do it. However, if you neglect to have good meta descriptions then you may be missing out on a lot of website traffic that could bring in more sales.