Magento Mobile

Since the rise of smartphones and the ubiquitous availability of handheld devices and fast cellular technology, the concept of e-Commerce has evolved into Mobile Commerce.

Magento has provided support early on in its products to fully support applications on the Google Android and Apple iOS platforms. Magento also facilitates the registration process of your Magento App in the Google Play store or iTunes. And more and more entrepreneurs are inspired by the new possibility and they are working hard on bringing great value to your fingertips.

Mobile Market Share

The mobile market share will definitely overtake the aggregate number of desktop computers, however it’s difficult to gauge what the impact is going to be. It’s still a world of a different to shop on a tablet vs. a smartphone and there are a lot more smartphones than tablets. So I’m careful when seeing number such as 11 percent online order coming from mobile commerce as reported by comScore for the fourth quarter of 2012 in the U.S.

What Does Mobile Mean for You and Your Business?

When it comes to the impact of “mobile” to your website, it’s very important to look at your own metrics, and across your own industry first. Are your customers visiting your Magento store using their mobile devices?

Are they shopping using a tablet or a smartphone? Are your visitors not converting and only checking for price information? Does your competition convert better mobile because they have mobile optimized their smartphone and tablet presence? Based on the answers to these questions you should know how much ROI you can expect from a mobile presence and what medium, tablet or smartphone, you should support most.

ComScore’s analysis of Q4 2012 statistics indicates that around 12% of U.S. e-commerce purchases originated from smartphones or tablets. What’s the reason? Ease of use and novel user experience, mainly. Things have really taken off since general consumer adoption exhibited an uptick in 2011.

Take Your Business Mobile with a Magento App

In the recent decades e-commerce has grown up and in recent years moved beyond the Internet to mobile, which has lead to an explosion in number of Magento Apps. Since the rise of smartphones and the ubiquitous availability of handheld … Continue reading

Posted in E-Commerce, Magento, Magento Community, Mobile | Comments Off

Mobile E-Commerce Trends

Armando Roggio put together some great observations on the state of mobile e-commerce—namely, three important recent trends that may change your outlook on the playing field. As the fastest-growing retail segment, mobile e-commerce (m-commerce) represents tremendous opportunity for business owners … Continue reading

Posted in Mobile | Comments Off

Choosing the Right Magento Hosting Partner

Magento is an ornery program. To function optimally, a Magento store requires the careful   and measured actions of an experienced tender, and the proper conditions in which to blossom. In this piece I’d like to discuss the external, or … Continue reading

Posted in Magento, Mobile | Comments Off

How Mobile eCommerce is Changing the Face of Business

The Changing Face of Mobile eCommerce. Web enabled mobile devices are taking over; these days it seems that everyone, man woman and child, has a phone or a tablet permanently in-hand. The folks at KissMetrics wanted to see just how … Continue reading

Posted in E-Commerce, Mobile | Comments Off

Magento Mobile Optimization – Choosing your mobile strategy

Mobile is all the rage, and with Magento at the center of e-commerce Magento mobile optimization must be a topic that every merchant faces. There are a few key factors to consider when optimizing for mobile, no matter whether that … Continue reading

Posted in Hara Partners, Magento, Mobile | Comments Off