Archive for May, 2016

E-Commerce Has Lost Another Leader

Tuesday, May 24th, 2016 by


The e-commerce industry has been growing. With companies growing in Eastern Europe and Asia, the past few years have been good for the industry. Not to mention the largest growth the e-commerce industry has seen in its history in the first quarter of 2016. Also with the growing industry does not seem to be feeling the growing pains of the increase of the minimum wage. However, with all of these gains comes loses too. Since Silicon Valley is leading the world in computer advancement New York City has fallen behind. The city’s newest companies, many e-commerce, cannot find firms to invest in their business. Another loses on the international scale is Anand Chandrasekaran quitting the position of chief product officer in the company, Snapdeal. This news came as a surprise because he was only with the company for a year.

Who is Chandrasekaran in the E-Commerce World

Anand Chandrasekaran is a Stanford alum who played an important role in the company with Google. He was pivotal in India’s e-commerce world. According to Economic Times, “The Stanford University alum had joined the company in June last year from Airtel where he was the chief product officer. Chandrasekaran’s hiring was pivotal for the company at that time as rival Flipkart onboarded a Google executive, Punit Soni, to handle a similar role.”

Why is This New?

This article might seem strange because it is talking about India, not America. However, this is important because India is an important place for e-commerce. There are many jobs and companies in India, so what happens there is important for the rest of the e-commerce world. Also the fact that Chandrasekaran isn’t the only leading person in the e-commerce industry to step down from a company they helped build. According to Economic Times, “Recently, three key hirees – head of Flipkart’s ecommerce platform Mukesh Bansal, chief product officer Punit Soni and chief business officer Ankit Nagori, had stepped down. “

Eastern Europe and E-Commerce

Friday, May 20th, 2016 by

eastern europe

The countries that made up the Soviet Union have been laughed at since the became independent democracies in the 1990s. Those countries have been considered third world countries and have had plenty of internet scams that came out of them. However, more recently these former Soviet Block countries have been moving up quickly in the e-commerce arena. Eastern Europe is now the fourth largest region in the world in terms of B2C e-commerce. The region is also home to many emerging online retail markets. Analysts think it is due to the boom of e-commerce in Asia.

What Does This Mean for Eastern Europe?

According to PR Newswire, “B2C E-Commerce sales accounted for only a small one-digit share of the total retail sales in Eastern Europe in 2015, less than half of the shares in North America, Western Europe and Asia-Pacific. This is an indication of the potential for further online retail growth in Eastern Europe, supported by increasing Internet and online shopper penetration in its leading countries.”

This growth means that there is an increasing interest to start investing in Eastern European countries again. The better these companies can do in the next few months will be watched by companies and countries interested in working with the countries in region.

Why is this Good for Eastern Europe?

As the e-commerce begins to grow and evolve the better these companies will become and strong they will become. When this happens it will bring jobs and money into the region and hopefully end those jokes about how terrible it is to live there.
According to PR Newswire, “In other major markets of the region, including Turkey and Poland, online retail is also evolving. Important trends include the growth of mobile and cross-border E-Commerce, finds. Smartphone penetration is growing across the region, with countries such as the Czech Republic having already surpassed a 50% smartphone penetration rate among the mobile phone users. Another interesting trend is the popularity of price comparison websites, especially in Greece, Romania and Hungary.”

New York City Struggles in Tech Industry

Friday, May 20th, 2016 by

New York City

New York City is struggling in the tech industry. The financial capital of the world is having trouble getting tech companies to do business here. This struggle is partly due to the tech boom in Silicon Valley. Now this is not to say that there isn’t a tech industry in New York, there are thousands of jobs in web design and development. After all, Union Square Design is based in New York. Also the city has pulled in $1.94 billion in this industry. However, that is quarter of what companies made in Silicon Valley.

What is New York Doing?

What is New York doing to help curve the tech industry back to New York and away from California? There is a startup called Tech:NYC, which is a non-profit that is trying to get more tech companies to come to New York City. The company works as a lobbyist firm to help with laws, rents, and prices to keep tech companies here. The Executive Director of Tech:NYC, Julie Samuels, has helped work with companies to stay in the city.

“New York is in a competition to be where startups are going to locate and bigger tech companies are going to grow second and third offices,” Samuels said.

Have These Tactics Worked?

Have these tactics worked to keep companies from moving to California? Yes and no. The problem with the city struggling to keep startups is startups are risky. Those companies aren’t looked for when venture capital firms are looking for clients. They look for a broad portfolio, not someone who started last month. So there might not be anything to worry about.

However, there are people who disagree,“Big exits really haven’t happened yet in New York,” said Fred Wilson, cofounder of Union Square Ventures. “It’s a valid criticism.”


The conclusion I draw from all of this paranoia is that we will have to wait and see if these startups actually stay in the city or move to greener pastures.

What is Magento?

Wednesday, May 18th, 2016 by


What is Magento is a question that is usually asked by people outside of the e-commerce world. Technically, Magento is an open source e-commerce platform written with PHP to provide online merchants with a flexible shopping cart system. It has many powerful marketing, search engine optimization, and management tools. If you understood that, congratulations you are probably in the e-commerce field, but if you didn’t it means that Magento is a WordPress for companies involved in e-commerce. If you don’t know what WordPress just google it.

History of Magento

Mangento started in 2002 and launched a 2.0 version in November 2015. Since 2002, Mangento has become a leading e-commerce platform. According to thepixel,  The platform is already empowering over 200,000 retailed and 1 in 4 online businesses choose Mangento over its competitors. Why, because Mangento offers these businesses advanced marketing, search engine optimization and catalog management tools to control the function, the look and the flow of content for their unique business needs.

What Can You Do With Magento

Some features of Mangento’s functionality are its open architecture with many extensions for your whatever unique business plan you have. Including extensions for accounting, CRM, ERP,payment processing and many more. The open source aspect of Mangento is there to keep your business organize, but unique to your needs.

Not only does does Magento come with extensions to make your unique and simple, but it also comes with build in search engine optimization (SEO) software that creates user friendly SEO URLs in order for Google and other search engines to find the content easier. Also with its customized meta keywords and descriptions it makes it easy for customers to find your website.

Magento’s other extensions including a mobile app. So you can use it on your phone and hundreds of third party extensions for companies to use. With this and the other extensions it seems like Magento will continue to grow and expand in the e-commerce world.


Pitney Bowes Extends Reach of E-Commerce

Monday, May 16th, 2016 by


Pitney Bowes

Pitney Bowes

Pitney Bowes is extending the reach of e-commerce with Cloud technology. The global e-commerce and shipping solution provider has created SendPro. SendPro is a cloud-based shipping solution created to keep track of business’s transactions. This technology will help people manage shipments with all of their different carriers.

What is Pitney Bowes’ New Cloud For?

Pitney Bowes is basically offering companies who use SendPro an all-in-one platform to manage their shipments and shipping costs. This way, customers will have access to the best and fastest shipping rates. This move by Pitney Bowes is a giant leap in e-commerce, because it meets the demands of the growing online shopping market.

How Will This Change the Game?

According to Business Insider, last month, the e-commerce company revealed its intentions to focus on helping e-retailers process orders and ship packages. Here is their basic plan:

  • Remove friction from the cross-border e-commerce market.
  • Ship more products internationally, which is easier since they acquired Borderfree, a company that specializes in selling and shipping products internationally.
  • Grow the company’s e-commerce business– it grew 11% in 2015 to reach $215 million

This move is great for the company. This could provide many more opportunities for Pitney Bowes. E-commerce is not just about buying goods online; it’s also about billing and shipping. This new technology will help businesses ship their products on time, at a good price. Pitney Bowes is focusing on how to get their Cloud used by other businesses, now that online shopping is so popular. The new SendPro mailing and shipping technology is a big help to small businesses especially. Small businesses have been using outdated, single carrier shipping methods. But SendPro takes away the stress of shipping for e-commerce.

In addition to this, Pitney Bowes is offering a three-month free trial of SendPro. This way, businesses can decide for themselves if the product is useful for their company without committing to it. Currently, millions of people use Pitney Bowes for their services already.